Simple, Transparent Pricing
Start free. Upgrade when you're ready. 14-day money-back guarantee on all paid plans.
Free Tier
All 130 text lessons, distillery database, expression library, and flashcards.
Monthly
£4.99/ month
- ✓Audio lessons
- ✓Video content
- ✓Unlimited Isla AI mentor
- ✓Whisky Journey AI sommelier
- ✓Personal tasting journal
- ✓Advanced quizzes
- ✓Progress tracking
- ✓Cancel anytime
Best Value
Yearly
£39.99/ year
- ✓Everything in Monthly
- ✓Save 33% vs monthly
- ✓Priority support
- ✓Early access to new features
Founder Member
Lifetime
£99/ one-time
- ✓Limited to first 100 members — then price increases
- ✓Everything in Yearly
- ✓Lifetime access — yours forever
- ✓Founder Member badge on profile
- ✓Direct feedback channel to dev team
- ✓Feature voting on upcoming development
- ✓Early access to new features
- ✓Founder pricing locked — never increases
- ✓All future features included
Feature Comparison
| Feature | Free | Premium |
|---|---|---|
| All text lessons | ✓ | ✓ |
| Distillery database | ✓ | ✓ |
| Basic flashcards | ✓ | ✓ |
| Audio lessons | ✗ | ✓ |
| Video content | ✗ | ✓ |
| Isla AI mentor | ✗ | Unlimited ✓ |
| Whisky Journey (AI sommelier) | ✗ | ✓ |
| Personal tasting journal | ✗ | ✓ |
| Quiz analytics | ✗ | ✓ |
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Frequently Asked Questions
Can I try before I buy?
Yes — the Free tier gives access to all text lessons, the full distillery database, flashcards, and 5 AI questions per day. No card required.
Can I upgrade or downgrade later?
Yes. Change your plan any time in account settings. Upgrades apply immediately, downgrades at the end of your billing period.
What payment methods do you accept?
All major credit and debit cards via Stripe. Payment details are never stored on our servers.
What if I'm not satisfied?
All paid plans include a 14-day money-back guarantee. Contact [email protected] within 14 days.
